Primark is first fashion firm to get vegan certification from TÜV Rheinland Group

Primark has become the first company in the world to receive vegan
certification for fashion products by independent inspection firm TÜV
Rheinland.

The Irish fast-fashion giant was awarded the certification for its
clothing, shoes and carrier bags.

TÜV Rheinland Vegan Certification is tested and inspected by an
independent third party and is certified to products free of all
animal-derived materials such as silk, wool, leather, pearl, feather, down,
bone, exotic skins or fur. The firm tests all materials either by
microscopic analysis, fibre analysis or “other appropriate test methods.”
Additionally, suppliers of process chemicals must provide a declaration of
conformity stating that their products are manufactured without raw
materials of animal origin.

As consumer demand for more sustainable and ethical fashion grows, . A recent study by
London-based market research firm Mintel found that over a third of fashion
shoppers want to spend their money in stores that do not use animal
products.

In February, the British Retail Consortium (BRC) launched new guidelines
– called –
to ensure that ‘vegan’ fashion items being sold in the UK are truly 100
percent free of animal products.

Photo credit: FashionUnited

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